So no-one else can copy or steal your hard earned work.
kayak :
A trademark protecs your company name/logo from use by others.
wmarxism :
The basic function of a trademark is to exclude others from using your product, service, etc when they do not have your permission. There are state and federal forms of trademark protection that provide varying levels of protection, cost, and paperwork. Moreover, there are different protections, for example a product (a trademark) versus a service (a servicemark). Yahoo provides a small business guide to help answer your initial questions. Further, the US Patent & Trademark Office should be able to explain costs and fees associated with their different federal registrations. You will need to check your own state government for costs and fees associated with state filings.You should speak with an intellectual property attorney about the specifics of trademarks for your business. Only s/he can truly help you 1) analyze what the costs and benefits would be for your specific company and 2) develop a cost effective strategy.Your local bar association will help you find an attorney. Moreover, check the attorney’s experience rating and background on Martindale.
So no-one else can copy or steal your hard earned work.
A trademark protecs your company name/logo from use by others.
The basic function of a trademark is to exclude others from using your product, service, etc when they do not have your permission. There are state and federal forms of trademark protection that provide varying levels of protection, cost, and paperwork. Moreover, there are different protections, for example a product (a trademark) versus a service (a servicemark). Yahoo provides a small business guide to help answer your initial questions. Further, the US Patent & Trademark Office should be able to explain costs and fees associated with their different federal registrations. You will need to check your own state government for costs and fees associated with state filings.You should speak with an intellectual property attorney about the specifics of trademarks for your business. Only s/he can truly help you 1) analyze what the costs and benefits would be for your specific company and 2) develop a cost effective strategy.Your local bar association will help you find an attorney. Moreover, check the attorney’s experience rating and background on Martindale.